Want a good lesson in how to tarnish your public image, put off your fan base, torpedo your career, or lose the trust of your clients? There's plenty to pick from in our annual list of 2011’s communication losers.
read more22 December 2011 | 0 Comments
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Left for dead only two months ago, former House Speaker Newt Gingrich is now a front-runner for the GOP nomination. On the Democratic side, Elizabeth Warren has buzz of her own. The candidates couldn’t be more different, but both use tried and true communication techniques to connect with voters.
read more09 December 2011 | 0 Comments
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One of the biggest issues for any public figure or brand is the faith with which they keep their core promise to stakeholders. When they mess up, there is a momentary opportunity to avoid further disaster that affords them the chance to come clean and potentially be forgiven. But that moment quickly passes, and with it, and the opportunity to make it right.
read more10 November 2011 | 0 Comments
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